Innisfree, brand muse Jang Won-young and Vita C 7-day tone-up serum advertisement video released

Innisfree delivers the message ‘Get back my brightest skin’ through this Vita C 7-day tone-up serum advertising video. In the video, Jang Won-young showed off her unique bright and lively charm with the Vita C 7-Day Tone-Up Serum, drawing attention by expressing the characteristics of the product.

'Vita C 7-Day Tone-Up Serum' is a brightening serum that brightens one tone of the skin (1) in just 7 days of use. 'Green Tea Enzyme', a next-generation dead skin care ingredient, removes old dead skin cells from the skin and allows the Vita C ingredient to be absorbed 160%(2) more powerfully into clean skin. Through this, you can achieve the effect of brightening your skin tone by one tone in 7 days by taking care of skin tone, blemishes, and dead skin cells (1).

'Vita C 7-Day Tone-Up Serum' is a mildly acidic pH formula that is refreshing like a moisture serum, and has a sensitive skin irritation response score of 0.00 (3), so it can be used even for troubled and sensitive skin (4).

This advertising video, directed by Jang Won-young and Yoo Gwang-goong, can be viewed through various online and offline channels, including Innisfree's official YouTube and Instagram. Meanwhile, 'Vita C 7-Day Tone-Up Serum' can be purchased at Innisfree offline stores nationwide, official online mall, Olive Young, etc.

Watch the Innisfree Vita C 7-Day Tone-Up Serum https://youtu.be/B7Z7wOqfAwI

(1) Numerical results of skin tone change after 7 days of product use using Amorepacific skin tone recognition results (applying skin tone (L*a*b) data measured at P&K Skin Clinical Research Center)
(2) In-vitro test results showed that the absorption rate of vitamin C derivative (3-O-ethyl ascorbic acid) increased by 161% when used with green tea enzyme compared to using vitamin C derivative (3-O-ethyl ascorbic acid) alone.
(3) Sensitive skin primary irritation test completed
(4) Sensitive panel non-comedogenic test completed

Introduction to Innisfree

'INNISFREE' is a compound word of innis (island) and free (freedom), meaning 'island of freedom', and is a highly effective naturalism brand that provides healthy beauty to customers by exploring the infinite energy of nature. Starting with the launch of the brand in 2000, the business has continued to expand and has established itself as a global naturalism brand in 16 countries and regions. We have a number of highly effective natural products, including the Green Tea Seed Serum, created using Jeju green tea in 2010.

Website: https://www.innisfree.com