CEO Min Hee-jin explains shamanism management, “My acquaintance is a shaman… It was my mother's heart that asked me to join Bulletproof”


Heejin Min

Min Hee-jin, CEO of ADOR, explained Hive's claim that she was coached by a shaman in management.

Representative Min Hee-jin, who held a press conference in Seocho-dong, Seoul on the afternoon of the 25th, said, “My acquaintance is a shaman. Shamans are not untouchables. I don't usually go to fortune-telling. I went to a psychiatrist because of Hive, but I still couldn't feel relieved. “If you go there, don’t you ask questions? I was frustrated so I consulted.”

He then expressed his resentment, saying, “Using that to run a magic business? That's ridiculous. Those people will go around to see more (fortune telling). Otherwise, how could they even think of such a thing?”

Regarding the question of asking a shaman about the possibility of BTS enlisting in the military, he said, “To be honest, I asked with the heart of New Jeans' mother. Since BTS is such an ace, (if they enlist in the military) it will take a little more time to plan a promotional strategy for New Jeans. “Because it’s easy,” he said.

Heejin Min

On the 22nd, Hive claimed that Min Hee-jin, head of its subsidiary Adore and general producer of New Genes, had plotted to usurp management rights for independence, and the conflict between the two companies surfaced.

When CEO Min Hee-jin announced a press conference today (25th), Hive released a statement about an hour before the event, saying, “We have captured the serious circumstances of Adore's 'shamanic management', including a female shaman coaching overall management matters.” A press release was distributed.

At a press conference that day, CEO Min Hee-jin claimed that she suffered psychological damage due to Hive's interference during New Genes' debut process. He also completely denied the attempt to usurp management rights, which was the biggest issue.

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(SBS Entertainment News Reporter Kim Ji-hye)

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