Baroin Shoes selects singer Lee Chan-won as model… CF scheduled to air on the 23rd


Pyeongtaek–(Newswire)–Geonjong selected singer Lee Chan-won as the advertising model for its new shoe brand line, ‘Baroin Shoes.’ The new CF, with Lee Chan-won as the model, is scheduled to be broadcast starting April 23.

Geonjong said that this collaboration was carried out because Lee Chan-won's friendly and trustworthy image matched the brand direction of Baroin Shoes, which pursues comfort and innovation.

Singer Lee Chan-won has appealed to various age groups by adding a modern sensibility to the traditional trot genre. In addition to her music activities, she also appears on various broadcasts, showing her versatility, and is loved by many by communicating with the public with her sincere charm and sincere attitude.

Chan-won Lee said, “As soon as I tried on Baroin shoes, I fell in love with their comfortable charm and decided to become an ambassador. “I hope you will join me in experiencing a new Baroin Shoes experience.”

Baroin Shoes is Geonjong's latest shoe brand line that puts convenience first. Patented technology makes it easy to put them on without touching them, and the design is based on the shape of Korean feet, ensuring comfort even when worn for long periods of time. With the slogan ‘Baro-in shoes that you can wear while standing up’, they are promoting convenience and comfort to consumers, and are currently being distributed through their own brands such as Pro World Cup (PWX), GAP, and Nassau.

Geonjong said that it is holding an event to commemorate Chan-won Lee's selection as a model, and that it plans to carry out various marketing activities in the future in the hope that Chan-won Lee will be able to effectively convey the value of Baroin Shoes, including practicality and style.

Baroin Shoes can be found on the official website and at about 130 Pro World Cup stores nationwide.

Introduction to Gunjong

Geonjong was founded in 1983 and has accumulated over 40 years of shoe manufacturing and design experience. It operates three own brands, △Pro World Cup (PWX), △GAP, and △Nassau, and studies the body shape of Koreans' feet to present a variety of designs with comfort and satisfaction as the top priority. As a new shoe brand line, we are introducing 'Baroin Shoes', a patented product that eliminates the inconvenience of the wearing process and allows you to wear them while standing upright without touching them.

Baroin Shoes online purchase official website: http://www.baroin.co.kr

Website: http://www.baroin.co.kr

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